“Beautiful Losers” premier at SXSW

This is a must see for anyone going to SXSW.  “For over a decade, outsider sub-cultures have influenced the mainstream. Now, a feature documentary finally explores that creative ethos driving youth culture and popular art today. First a traveling museum exhibition and book, Beautiful Losers, is now an unique documentary celebrating the independent and DIY spirit that unified a loose-knit group of American artists who emerged from the underground worlds of skateboarding, graffiti, punk and hip hop.Directed by Aaron Rose and co-directed by Joshua Leonard, Beautiful Losers speaks to the collective memory of the 1990s and sheds new light on those unbeknownst to mainstream America. The world premiere of Beautiful Losers will screen on March 9 at the Paramount Theatre at 1:15pm at SXSW. Produced by Sidetrack Films, Beautiful Losers is an intimate and moving assessment of underappreciated yet wildly influential outcasts such as Shepard Fairey, Margaret Kilgallen, Mike Mills, Barry McGee, Jo Jackson, Chris Johanson, Harmony Korine, Stephen Powers, Geoff McFetridge, and Ed Templeton. Informed by their individual experiences and the generation’s “Do It Yourself” culture, these artists left an indelible mark on the worlds of fashion, music, literature, film and ironically, sports. The story of Beautiful Losers is a retrospective celebration of their contribution to artistic independence.“The real magic lies not only in the fact that we were acknowledged, but that really, none of us were ever supposed to get there,” said Aaron Rose. “This is art created by a group of individuals who, in the eyes of society, were considered outcasts. When we started making our work it was never even an option to think of having a career.” Check out details at Sidetrack Films.” – Juxtapoz